Why Join GEICO?
At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities.
Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive on relentless innovation to exceed our customers' expectations while making a real impact on local communities nationwide.
Founded in 1936, GEICO is a member of the Berkshire Hathaway family of companies and one of the largest auto insurers in the United States. When you join our company, we want you to feel valued, supported, and proud to work here. That's why we offer the GEICO Pledge: Great Company, Great Culture, Great Rewards, and Great Careers.
Community Engagement Specialist I
Location: Bethesda, MD or New York City, NY
Reports To: Community Engagement Marketing Lead
Schedule: Hybrid three days a week in Office
As GEICO Marketing continues to evolve, the community team is the first voice people hear back from GEICO on social, and often the first sign of whether something'sreally resonating or if something’sabout to become a real problem.
You'll run the day-to-day of GEICO's owned social channels: publishing comments, keeping the editorial calendar accurate, and serving as the first line of review on every comment, mention, and DM that comes in. When something's just a fun exchange, you'll handle it in GEICO's voice. When something's a customer service issue or a reputational risk, you'll know it immediately and get it to the right people fast. You'll also help keep an eye on the broader conversation, including trends, listening dashboards, and the ad hoc "what are people saying about us" requests that help us understand our place in the social landscape.
This role is built for someone who's detail-oriented enough to keep a calendar and a queue perfectly accurate, and plugged-in enough to know when a reply should get a laugh instead of a canned response. GEICO's brand runs on humor, and you'll be one of the people actually delivering it in real time while knowing exactly when to dial it back.
Serve as the first line of review for incoming comments, mentions, and direct messages, escalating customer service concerns, reputational risks, and sensitive issues as needed.
Upload, organize, and optimize content across social platforms, including YouTube and emerging channels, with proper metadata, tagging, and formatting.
You May Be a Good Fit If You
You're genuinely good at the unglamorous-but-critical stuff — calendars, tagging, reporting, staying accurate under a deadline.
Tools: Experience using Sprinklr or similar social media management/listening tools preferred. Experience in platforms including TikTok, Instagram, Facebook, Pinterest, Reddit, and YouTube.
Organization: Strong organizational skills and the ability to manage multiple priorities in a fast-paced environment, with accuracy across publishing, reporting, and moderation workflows.
Strong Candidates May Also Have
#LI-HB1
Annual Salary
$73,800.00 - $115,825.00
The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate. Factors include, but are not limited to, the scope and responsibilities of the role, the selected candidate’s work experience, education and training, the work location as well as market and business considerations.
At this time, GEICO will not sponsor a new applicant for employment authorization for this position.
The GEICO Pledge:
Great Company: Protecting customers through life’s twists and turns with innovation and integrity.
Great Careers:Personalized development programs, mentorship, and certification assistance.
Great Culture:Inclusive and collaborative culture rooted in shared success.
Great Rewards:Competitive pay, benefits, and flexibility to support your well-being and future.
The equal employment opportunity policy of the GEICO Companies provides for a fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, familial status, disability or genetic information, in compliance with applicable federal, state and local law. GEICO hires and promotes individuals solely on the basis of their qualifications for the job to be filled.
GEICO reasonably accommodates qualified individuals with disabilities to enable them to receive equal employment opportunity and/or perform the essential functions of the job, unless the accommodation would impose an undue hardship to the Company. This applies to all applicants and associates. GEICO also provides a work environment in which each associate is able to be productive and work to the best of their ability. We do not condone or tolerate an atmosphere of intimidation or harassment. We expect and require the cooperation of all associates in maintaining an atmosphere free from discrimination and harassment with mutual respect by and for all associates and applicants.
