The Category & Shopper Strategy & Planning Manager is responsible for transforming category, shopper, consumer, customer, and retailer insights into actionable growth strategies that drive business performance. Working cross-functionally with Sales, Marketing, and Commercial teams, the role develops customer growth plans, category recommendations, retailer-facing selling stories, and strategic initiatives that strengthen customer partnerships and unlock new growth opportunities.
This role is focused on translating insight into action, influencing business decisions, and developing customer growth strategies. It is not a reporting-led Category Management position. The successful candidate will be expected to identify opportunities, shape recommendations, influence stakeholders, and drive commercial action rather than simply produce reports and dashboards.
